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At 57 Clicks, we specialize in helping home service pros - from roofers and plumbers to painters, electricians, and remodelers - win more local business with powerful online marketing. Our campaigns are designed to get your services discovered at the exact moment homeowners need them, while building trust and credibility that keeps clients coming back. We make sure your company stands out in a competitive market and consistently drives calls, bookings, and new projects.
Service Videos That Build Trust
Websites Designed for Home Services
Bringing More Local Leads to Your Business
Sustainable Growth for All Service Providers
JOIN US
Marketing That Works as Hard as You Do
BENEFITS
The Advantage of Digital Marketing for Home Services
In today’s competitive home services market, showing up online is what separates thriving contractors from those who get overlooked. A strong digital strategy doesn’t just get you found - it positions you as the trusted choice in your area. From generating more service calls and estimate requests to building a reputation homeowners rely on, our approach ensures your business stays top-of-mind whenever someone needs your expertise.
We make sure your services appear at the top of search results, so homeowners in your area can find you quickly when they need help.
Instead of wasting ad spend on broad audiences, we target the exact customers who are looking for your specific services - whether it’s roofing, plumbing, or painting.
By showcasing reviews, past projects, and customer success stories, we help you establish trust and stand out as the reliable contractor homeowners prefer.
Your website becomes your 24/7 sales rep - with fast load times, mobile-friendly layouts, and clear calls-to-action that turn visitors into new leads.
We track calls, form fills, and service requests, giving you clear reports that show exactly how your marketing is performing and where it’s growing your business.
Our strategies connect you with your community, making sure you’re the go-to provider for homeowners in your area.
PPC ADS
PPC Ads For Home Services
We design and manage highly targeted ad campaigns for home services on Google, Facebook, and Instagram. Our PPC strategies put your business in front of homeowners at the exact moment they need services like roofing, plumbing, or electrical work. By creating compelling, action-driven ads and dialing in precise location targeting, we make sure your company gets the call first. These campaigns not only generate more leads but also increase visibility in your local market, filling your schedule with steady service requests.
WEB DESIGN
Websites That Turn Visitors Into Customers
Your website should do more than list your services - it should actively convert visitors into paying clients. We build clean, mobile-friendly websites tailored for home services that highlight your expertise, showcase before-and-after projects, and make it easy for homeowners to request quotes or book appointments.Your website becomes your most powerful tool for capturing new leads and building long-term trust with local customers.
SERVICE DETAILS
Our Home Services Marketing Services
SEO FOR HOME SERVICES
Grow Your Visibility & Attract More Local Leads
Search Engine Optimization (SEO) is one of the most effective ways to get more homeowners to find and choose your business. Whether you specialize in roofing, plumbing, HVAC, landscaping, or other home services, our SEO strategies help your company show up where it matters most - at the top of search results - so local customers can easily connect with you when they need help.
Be Found When Homeowners Search
We build SEO campaigns that put your services front and center on Google, ensuring homeowners see your business right when they’re looking for solutions.
Reach the Right Audience Locally
By combining neighborhood-specific keywords with service-focused searches, we make sure your business is visible to the exact homeowners in your service area who are ready to book.
Turn Your Website Into a Lead Generator
Your site shouldn’t just showcase your services - it should bring in calls and inquiries. We optimize speed, mobile usability, and navigation to make it simple for visitors to contact you.
Convert Searches Into Bookings
Our SEO approach turns consistent search traffic into real results, helping you land more appointments, estimate requests, and ongoing clients.
Stay Ahead of Competing Contractors
We continuously monitor rankings, adjust strategies, and follow the latest SEO best practices so your business stays competitive, visible, and trusted in your local market.
PROOF
Some Samples Of Our Work
FREQUENTLY ASKED QUESTIONS
FAQs About Home Service Marketing
What Is Home Services Digital Marketing?
Home services digital marketing uses a mix of online strategies to help your business attract more homeowners, generate leads, and keep customers coming back. This includes improving your search engine visibility, running targeted ad campaigns, managing reviews, building a strong presence on social media, and following up with customers through email or text. The goal is simple: create a trusted online presence that highlights your expertise, strengthens your brand, and drives more calls and bookings.
Is Investing in Digital Marketing a Smart Choice for Home Services?
Absolutely. Today’s homeowners almost always turn to Google or social media before deciding who to call for help. Without a strong digital presence, your business risks being overlooked in favor of competitors who appear more visible or credible online. With a tailored marketing approach, your services stand out, your reputation grows, and more homeowners trust you enough to book. While results require consistent effort, the payoff is significant — steady lead flow, ongoing bookings, repeat customers, and long-term business growth.
Do you do marketing for other markets?
Yes. In addition to home services, we also work with contractors & construction, hospitality/restaurants, healthcare (such as dentists), retail and e-commerce, auto body shops, and sports/fitness businesses. Our proven SEO, PPC, web design, social media, and video strategies are adapted to fit each industry, giving you campaigns tailored to your market rather than one-size-fits-all.
How much does digital marketing for home services usually cost, and what results can I expect?
The cost of marketing depends on your business goals, local competition, and the services you provide - there isn’t a one-size-fits-all price. At 57 Clicks, we build flexible strategies that match your budget and scale as you grow. Whether you’re a single-location service provider or a company covering multiple areas, our aim is to turn your investment into steady leads, more calls, and repeat customers. While ROI can vary depending on the campaign type and market conditions, we track every detail and deliver transparent reports, so you can clearly see how your marketing dollars are driving real results.
What payment options do you offer, and how do I know which is right for my business?
We provide different pricing structures to fit your needs - from monthly retainers that support ongoing growth to one-time project fees or performance-based setups. During your consultation, we’ll review your goals, service area, and customer base, then recommend the option that gives you the best return. Transparency is built into our process, so you’ll always know exactly where your budget is going and what results you can expect in return.
What marketing strategies work best for home service businesses?
We start by analyzing your online presence, customer behavior, and competition in your service area. From there, we create a tailored plan that may include improving your search engine rankings, running geo-targeted ad campaigns, boosting your visibility on social media, and managing online reviews. Each strategy is chosen with your goals in mind - whether that’s generating more calls, increasing website traffic, or building long-term customer trust.
How will you make my business stand out from local competitors?
Our approach goes beyond basic advertising. We combine professional visuals, engaging video content, tailored ad campaigns, and strong branding to capture attention. By highlighting what makes your services unique and creating content that resonates with homeowners, we help you connect with your audience in a way that builds trust, encourages repeat business, and keeps your company top of mind when they need help.
How will you measure the success of my marketing, and what kind of updates will I get?
We track the indicators that have the biggest impact on your home services business - such as incoming calls, appointment requests, web traffic, and overall return on investment. Our updates break the data into clear, easy-to-follow insights so you can see exactly how campaigns are working. You’ll understand how your budget is generating new leads, repeat customers, and stronger visibility in your community. We believe in full transparency, so you’ll always know where things stand.
How often do you provide reports, and what information will they cover?
Typically, we deliver reports each month, but we can provide them more frequently if needed. Reports include key details like traffic growth, lead volume, ad performance, conversion rates, and ROI. They’re designed to be straightforward and actionable - highlighting what’s working well, where we can adjust, and the next steps to keep your business growing consistently.
How can digital marketing help me attract more local customers?
Local SEO puts your business in front of the right people at the right time - when homeowners nearby are actively searching for your services. Through website optimization, updated listings, location-based ads, and social campaigns, we make sure you’re visible in local searches, bringing more leads and steady job requests your way.
What steps do you take to keep my business information consistent online?
We take care of your online listings so your business details - from contact info and address to hours of operation - are accurate everywhere homeowners might look. By keeping your profiles up to date across Google, review platforms, and directories, we boost credibility, improve rankings, and make it effortless for customers to reach out.
How do you help me earn more positive customer feedback?
Our process is designed to encourage consistent, authentic reviews from satisfied homeowners. We manage your presence on platforms like Google Business Profile, Yelp, and industry directories to ensure your business collects a steady stream of strong testimonials. These reviews boost your credibility and help you stand out when potential customers are deciding who to hire.
How do you handle negative feedback?
When a less-than-positive review comes in, we respond promptly and professionally to minimize any impact. Our approach focuses on resolving the issue, highlighting your dedication to quality service, and improving customer satisfaction. At the same time, we strengthen your reputation by showcasing the many positive experiences from happy clients, so one negative voice never overshadows the good.
What can I do to make my website generate more business?
For a home services site to perform, it needs to do more than just display your services - it should drive action. We optimize the user experience by improving site speed, streamlining menus, ensuring mobile responsiveness, and placing strong calls-to-action where they matter most. This way, visitors are encouraged to call, request a quote, or book services with ease.
Why isn’t my site converting visitors into customers?
Even the best-looking websites can struggle to deliver results if key details are missing. Common problems include slow loading, unclear contact options, complicated forms, or poor usability on mobile devices. Our team reviews your site to pinpoint problem areas and fix them, turning wasted traffic into real calls, inquiries, and booked jobs.
Why does SEO matter for service providers?
When a homeowner searches for help - whether it’s “AC repair near me” or “best electrician in town” - SEO ensures your business shows up at the top of the results. Ranking well gives you a competitive edge, builds trust, and makes it easy for customers to find and contact you instead of choosing another provider.
How long does SEO take to work?
SEO results build over time. In the first few weeks, you may see small changes, but the real impact usually comes after a few months once search engines recognize the updates and begin ranking your site higher. This is why SEO is best seen as an investment that compounds over time. To keep things transparent, we share ongoing updates and reports so you can see how your rankings, website traffic, and leads continue to improve month by month.
Why is social media important for my service business?
Social media lets your business connect directly with local homeowners, showcase your expertise, and stay top of mind when services are needed. With a strategic approach, it becomes a powerful tool to grow brand awareness, generate trust, and drive steady inquiries. We design custom content plans that reflect your goals - from promoting offers to sharing behind-the-scenes project stories - helping you turn engagement into long-term customer relationships.
What social platforms should I use, and how often should I post?
There’s no one-size-fits-all - the right platform depends on your market. Facebook is great for building trust and running local ads, Instagram helps showcase photos of completed work, and TikTok offers a way to reach new audiences with short, engaging clips. We’ll develop a tailored posting schedule that keeps your content consistent and timely, while also tracking performance data to adjust your strategy. This ensures every post supports your business goals and drives real results.