Contractor Marketing Agency
Qualified project leads for general contractors, builders and specialty trades.
Win the job before the bid.
57 Clicks is a contractor marketing agency. We help general contractors, builders and specialty trades get found by property owners who are planning a project and ready to compare.
A homeowner hiring a contractor isn’t buying a quick fix. They’re trusting someone with their house. Your marketing has to prove you’ve earned that, before you ever visit the site.
- Contractor SEO for project searches
- Portfolio websites that show the work
- Ads aimed at the jobs you want
- Project photo and video
Built, then measured.
Tools for the long sale.
Contractor SEO
Show up when owners research “general contractor” or “contractor near me”.
Portfolio Websites
Project galleries, process and proof, built to win estimates.
Google Ads
Leads for the project types and zip codes you choose.
Meta Ads
Finished projects in front of nearby homeowners.
Social Media
Progress shots and reveals that keep you top of mind.
Project Video
Walkthroughs and client stories filmed on site.
Leads that turn into contracts.
From the renovation contractor and impact windows case studies.
Marketing for how you build.
A custom builder and a bathroom remodeler don’t sell the same way. We plan around your ticket size, your sales cycle and the jobs you want more of.
- Kitchen and bath remodelers
- General contractors
- Home builders and additions
- Windows, doors, closets and enclosures
Kitchen and bath remodelers
Remodelers sell differently from builders: the customer collects ideas for weeks before calling. They have their own playbook on our remodeling marketing page. When we reviewed Orlando kitchen remodelers, most had issues in their Google profile. See what we found in remodeler profiles.
General contractors
“General contractor” is a broad search with mixed intent. We build pages for the specific work you want, such as additions, renovations or commercial build-outs, so your leads match your crew.
Home builders and additions
The longest sales cycle in the trade. Content that explains process, timeline and permits builds trust early. Video walkthroughs of finished homes do what no brochure can.
Specialty contractors
Impact windows, doors, made-to-measure closets, screen enclosures, flooring. A narrow specialty is an advantage in search: fewer competitors and clearer intent. A new impact windows brand we worked with reached the top 3 on Maps across most of its area in three months.
Emergency and repair trades
If your work is urgent, such as HVAC, plumbing or restoration, your playbook is different. See our home services marketing page.
How owners choose a contractor.
They search
For the project, not for you. SEO and ads put your name in that first list.
They compare
Three or four tabs open. Your photos, reviews and website do the selling.
They ask for an estimate
A short form or a call. We make it easy and track where it came from.
They check again
Before signing, they look you up once more. A consistent presence closes it.
The work sells the work.
Finished projects from contractor clients, photographed for their websites and ads.
Own your leads.
| Shared lead sites | Your own marketing | |
|---|---|---|
| Who gets the lead | You and several competitors | Only you |
| What the customer sees | A list of names | Your work, your reviews, your brand |
| What you build | Nothing you keep | A website and profile that keep producing |
| Control | Their rules and prices | Your service area, your project types |
Florida and beyond.
We serve local contractors and multi-location brands across the United States, from Florida. Our published contractor results come from New Jersey and Central Florida.
In the state? See Florida marketing. Want the method? Start with SEO and web design.
Let’s Talk
Fill the pipeline with better projects.
A strategy call on your website, profile and lead sources. Month to month.
By owning the places customers look: a Google Business Profile that ranks on Maps, a website with pages for each project type, and ads that send people to your own form. Those leads come only to you, and the assets keep working. Shared lead sites sell the same homeowner to several contractors.
Yes, because referrals check you online before they call. A referred homeowner searches your name, looks at your photos and reads your reviews. If they find a thin site or nothing at all, some will call the competitor who looks established. A good website protects the referrals you already earn.
Finished projects first: photos, before-and-afters and short video. Then the services you want more of, each on its own page, with the areas you serve. Add reviews, licenses and insurance, your process step by step, and an estimate form that takes under a minute. Leave out anything that slows the page.
Expect a few months before organic leads are steady. Early movement on Maps often appears in 60 to 90 days once your profile and pages are corrected. Contractor searches are competitive and seasonal, so we usually run ads alongside SEO at the start to keep estimates coming.
Yes, within reason. Service-area businesses can list the cities they work in, and a strong page for each real service area helps. Distance still counts, so you’ll be strongest near your base. We don’t create fake addresses or copied city pages; both put your profile at risk.
Use Google Ads to reach owners who are already searching for a contractor. Use Meta Ads to show finished projects to homeowners who aren’t searching yet but will be. For most contractors Google comes first because the intent is higher; Meta works well for visual trades and for staying in front of past leads.